Custom Type Solutions

All-Pro Display image

All-Pro Display

Client: National Football League

Year: 2018–2019

The NFL Design team, in collaboration with Neil Summerour of Positype, have just completed an extended family of typefaces specifically designed to improved the aesthetic and accessibility on screens of all sizes. This work took design elements from the NFL’s Shield logo, classic typographic principles, and advances in font rendering technologies to create a contemporary family of typefaces that complement and extend the existing NFL brand. The All-Pro family will begin rolling out on NFL digital properties and content over the off-season, and will be widely adopted for the NFL’s 100th season beginning this fall.

All-Pro Display image0
All-Pro Display image0